Horn Hometown Tour: Bronner’s CHRISTmas Wonderland

After serving chicken dinners and meeting with customers at the Bavarian Inn, Sen. Ken Horn stopped by the world-famous Bronner’s CHRISTmas Wonderland for part two of a special three-part series in his own hometown of Frankenmuth.

Carla Bronner-Spletzer — Bronner’s vice president and daughter of the fabled Wally Bronner — and her staff developed an itinerary that kept the senator busy during his visit to the world’s largest Christmas store.

Before getting to work, Bronner-Spletzer and Horn explored the life and legacy of the late Bronner, looked over various memorabilia from Bronner’s life and discussed the history of what started as a hobby in 1945 in the basement of the young Bronner’s parents’ house.

Today, Bronner’s store is a 27-acre complex that employs three generations of the family and roughly 700 employees during the peak of the Christmas season.

Watch as Horn is put to work showing off his “talent” in decorating Christmas cookies and personalizing Christmas tree ornaments (where the senator painted ornaments for his grandchildren).

The showroom fills the customers with the Christmas Spirit all year long. While it is an inspiring site to behold, it is only one-third of the store. Behind the scenes is an immense warehouse of Christmas joy — where Bronner’s workers pack and ship a few of the store’s 220,000 annual online and catalog orders.

You can check out this video and videos of previous tours by clicking here.